About Bayridge Sports

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Bayridge Sports is an independent consultancy committed to helping the sports industry grow. 

We believe in a prosperous and sustainable sports sector with community at its core.

At Bayridge we take great pride in our deep understanding of how the sports industry works and the ways in which it is evolving. We recognise the importance of being a true partner, ensuring our strategic work flows seamlessly into action and positive outcomes. We always provide evidence-backed strategic support that is grounded in the sector’s unique political and commercial context. 

We specialise in interpreting data and providing insight that helps rights owners, media and technology companies build their businesses and have a positive impact on the sports industry and the communities it serves. 

Here's what our clients say about us:

"Bayridge Sports provided a comprehensive and expert service, one which was built on an in-depth understanding and far-reaching knowledge. From inception to completion, we received a detailed account of progress and meticulous checks back to the original brief. I can highly recommend Bayridge Sports for the added value and genuine interest in the work and after care," 

Chair, National Governing Body  

"Bayridge Sports provided us with outstanding insight on the competitive landscape and emerging trends in the market. Their analysis and recommendations were presented in a practical and efficient manner that fed smoothly into our internal processes and provided timely support for major strategic decisions,”

Managing Director, International Media Company  

"Jon brought structure and rigour to our strategic planning processes, ensuring that we had clear priorities and a transparent framework against which we could measure progress and manage risk," 

Chief Executive, International Federation   

"Jon immediately grasped the key issues and our organisation’s dynamics and through effective consultation helped us develop a roadmap that had buy-in from across a very diverse stakeholder group,” 

Chief Executive, National Federation